Business Insider published an article today on the 'hopefully' upcoming Apple iWatch. Apple is supposedly hiring a lot of people with experience in non-invasive and new ways of measuring all sorts of information about the body.
I've been thinking about fitness tracking recently, and looking around for different types of fitness measuring devices (e.g. FitBit, JawBone UP) to measure and monitor your activity, scales which record your weight, BMI, body fat etc, and sync it wirelessly, and fitness watches to track heat rate and overall fitness, but nothing really fits what I am looking for. I want a one stop shop, a simple, integrated answer. Is Apple coming to the rescue?
Apple has an amazing track record of utilizing new technologies to disrupt current markets. Imagine if an iWatch could track all of your sleep, your activity, your heart rate, your blood chemistry, your body fat levels etc so you could better monitor and manage your life. It could even identify that it was you that was wearing the watch.
Western health care systems are extremely expensive and getting more so. How much of this is due to poor health practices?. Privacy and conspiracy concerns aside, imagine if you could link your activity and history to your health provider and have your health care premium adjusted accordingly. Obviously this isn't a black and white situation, but if you could actively see the cost or benefit you could achieve in health care costs, in almost real time, and make the impact of your decisions more proximate to when you are making them, what an amazing tool this would be.
Maybe one day, iWatch 72 could monitor your DNA, detect cancer early or a multitude of other ailments.
It's when I think about the possibilities of things like this, I wish there could be more cooperation between Google and Apple. Apple with its skill in make user devices, Google with its ability to manage data and with Ray Kurtzweil on his quest for extending life.
What a world we could live in.